It’s crunch time for 20 local people vying to present at the interactive South by Southwest festival in Austin March 9-13, 2012. The annual festival for innovators and techies from around the nation requires proposals be submitted six months in advance...
SXSWi was an explosion of content, events, promotions & parties. The size of SXSW, & promotion around it, makes it tough to focus. So how and why do you do it?
I met Randal Moss at the local pre-SXSW party back in February and was struck by his energy and exuberance about improving the operations of nonprofits. By day, he’s the social media and digital marketing manager at Mead Corp. in Dayton. But in his previous...
After 72 hours, 4 airports, 18 Foursquare check-ins and too much Tex Mex to count, I am finally on my way home from SXSW 2011. Looking back on the past few days, I left with a few observations. Crowds like I have never seen before – With attendance rumored...
My interview with Pepsi’s Global Director of Digital and Social Media, Bonin Bough and Fast Company Senior Writer, Ellen McGirt about their take on what Bough refers to as a "digital Davos."
A line dozens deep wrapped around a live music venue in the heart of downtown Austin Monday night. The crowd waited to see a trio of big name indie bands and to test out a just-launched mobile application on Android devices. Wearcast would let them customize...
Jonathan Richman was a marketer for the Delaware biopharmaceutical firm AstraZeneca before joining Possible Worldwide (formerly Bridge Worldwide) four years ago as the firm’s group director of strategic planning in Cincinnati. One of his passions is for...
The last two days have flown by with so few minutes to sit down and write. After a bit of wandering around downtown Austin Saturday afternoon, I finally found myself at a session on the Lean Startup headlined by Steve Blank, an author and professor of...
When Jay Rosen wrote his essay, Bloggers vs. Journalists is Over, in 2005, it was really only just beginning. Despite major newspapers hiring bloggers and blogging themselves, the two sides still seem polarized more than they should be in our current...
I smelled barbeque the second I exited the plane in Austin. Hello Texas. You’ve already been reading a few posts by Joe Long, Kevin Dugan and Dave Knox, sharing lots of insight of the South by Southwest conference and the quirky culture of Austin. My...